“You Don't Need Another Program. You Need a System That Makes Excuses Irrevelant”
If you're a man in your 30s, 40s, or 50s… and you know deep down that you're not showing up the way you should — at home, at work, and for yourself — this may be the most important page you read all year.
I created The Highly Effective Man System after 13 years as a Navy SEAL, competing in college football at 33, and becoming a firefighter at 43—all while building a family and coaching high performers like you.
The system was born from the real-world demands of men who want to be strong, confident, and effective… not just in the gym but also at home and at work.
And it all runs from one proven blueprint.
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If you become the kind of man who leads himself first, everything else in life starts falling into place.
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​​This is exactly why the Highly Effective Man System was created.
Ben lost 30 pounds in 90 days using The Highly Effective Man System—but the weight loss wasn’t even the biggest win.
The structure, consistency, and mindset he built changed everything. He finally had a system that made showing up for himself non-negotiable without sacrificing work or family life.

The kicker:
Ben told me, “I feel like a man again. My wife sees it. My kids feel it. And for the first time in a long time, I know I’m leading from the front.”
This isn’t just about the number on the scale, it’s about regaining the pride, power, and presence that make you dangerous again… in the best way.
The Highly Effective Man System has helped busy men lose serious weight, reverse chronic conditions, build unstoppable momentum, and reclaim their edge… physically, mentally, and emotionally.
Here are just a few of the results from real clients who used The Highly Effective Man System:
- Ben Lewis dropped 30 pounds in 90 days and said, “This program gave me clarity, control, and confidence I never thought I’d feel again.”
- Ray Lasoya reversed Type 2 diabetes and got off all medications by following the system consistently.
- Eric Tausend lost 20 pounds in 3 months and said the most significant win was mastering the mental side, especially during holidays and travel.
- Chris Kombo stayed consistent, got lean, and reignited his drive with the power of accountability and the group's support.
- Dustin Nguyen reshaped his body and boosted his CrossFit performance in just six weeks by combining custom nutrition with strength-based training.
- [Anonymous SEAL Candidate] crushed his Physical Screening Test scores and earned his BUD/S contract—eventually graduating and becoming a U.S. Navy SEAL.
- Brenda Goodell transformed her habits and mindset, saying, “I grow more with support, and JP’s perspective helped me shift my own.”
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With the Highly Effective Man System, we don’t just help men get lean. We help them become the kind of man who leads from the front.
Here’s what this system delivers:
✅ 20–30 pounds of fat loss in 90 days – without extreme diets or workouts. Our 28-Day Warrior Kickstart uses strategic training and simplified nutrition to create fast, sustainable momentum.
✅ Visible muscle definition and improved performance – because you’re not just burning fat but training like a man with purpose. The Strength & Confidence Blueprint focuses on efficient, proven strength training designed for busy lives.
✅ Mental clarity, discipline, and emotional resilience – developed through daily mindset prompts, journaling, and intentional action. The Mindset Mastery System reprograms your habits, making motivation irrelevant.
✅ Reversed chronic conditions – like Type 2 diabetes and metabolic dysfunction, using our Peak Performance Fuel System to stabilize energy, reduce inflammation, and optimize hormone function.
✅ Stronger relationships at home and at work – because when you’re physically fit and mentally sharp, you show up better everywhere. The Life Balance Masterplan ensures your transformation enhances, not competes with, your life responsibilities.
✅ Permanent lifestyle transformation – not another short-term fix. Our Sustainable Success Framework helps men maintain results for years, not weeks, through accountability, structure, and mindset reinforcement.
These aren’t theories. They’re results from real men in their 30s, 40s, 50s, and beyond—who were tired of feeling average and decided to lead themselves first.
But let’s be real—this program isn’t for everyone…
The Highly Effective Man System is designed for men ready to lead themselves first, physically, mentally, and emotionally. It works best for men who:
✅ Are between 30–60 years old and want to reclaim their strength, energy, and edge
âś… Have a demanding career or business and need a system that works around their life
âś… Are willing to invest in coaching, structure, and accountability to fast-track results
âś… Value discipline, personal growth, and being a leader at home and work
âś… Are tired of starting over and are ready to commit to lasting change
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This is NOT for you if:
🚫 You’re looking for a quick fix, a fad diet, or shortcuts
🚫 You’re not willing to follow a proven plan or take personal responsibility.
đźš« You want to keep making excuses instead of progress.
🚫 You aren’t willing to invest time, energy, and resources into becoming your best self.
This program works because it combines elite-level strategy with relentless accountability. But only if you’re ready to do the work.
If that’s you, keep reading. You’re exactly who this was built for.
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The Highly Effective Man System Solves 3 Big Problems For Busy Men Who Want to Take Back Control of Their Health and Life
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"I don’t have time to work out consistently."
Your schedule is slammed—with work, family, and constant responsibilities—and trying to fit in 90-minute gym sessions or complicated programs isn’t realistic.
The Solution: Our training system is built around fast, efficient 30–45-minute workouts that you can do at home, on the road, or in the gym. It is backed by proven programming that delivers results without stealing time from your family or business.
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"I can’t stay consistent or motivated."
You start strong…, but then life happens. You fall off track, feel guilty, and repeat the cycle. Motivation isn’t the problem; your system is.
The Solution: We replace motivation with structure. Through weekly accountability, a proven framework, and powerful mindset shifts, you'll build the internal discipline to keep showing up—even when life throws punches.
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"I’ve tried everything, but nothing seems to stick."
You've done the crash diets, hired the online trainers, followed the trendy workouts—and still ended up back where you started.
The Solution: The Highly Effective Man System goes beyond surface-level fixes. It integrates fitness, mindset, nutrition, and lifestyle into one simple, proven approach that transforms how you think, eat, train, and lead—for life.
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All You Need is One Proven System
With the Highly Effective Man System, reclaiming your strength, energy, and confidence becomes simple again:
- No 2-hour workouts
- No counting every calorie
- No random YouTube programs
- No fad diets
- No motivation hacks
- No confusing apps
- No cheesy self-help quotes
- No “alpha male” bro science
Just a clear path:
Show up → Follow the system → Become the man you were meant to be.
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After helping busy men reclaim their strength and confidence, here’s what we’ve found works best:
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The Highly Effective Man System
The Old Way 👎 |
The HEMAN Way 👍 |
❌ Random YouTube workouts and 30-day challenges with no structure ❌Start strong, fall off after 2 weeks—repeat cycle for years ❌ Crash diets that burn you out and don’t last ❌ Trying to "find time" between meetings, kids, and chaos ❌ Doing it alone, again |
✅ Proven 6-phase system built for real men with real lives ✅ Daily accountability, weekly plans, and mindset rewires to build lasting discipline ✅ Sustainable nutrition habits that fuel energy, fat loss, and mental clarity ✅ Short, focused 30–45 min workouts designed for busy men who lead ✅ A brotherhood of men who have your back and hold you to a higher standard |
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How we take busy, high-performing men from stuck to unstoppable in 90 days or lessÂ

Step 1) Build Momentum with the 28-Day Warrior Kickstart
We start by lighting the fire. In the first 28 days, you’ll follow a time-efficient training and nutrition plan designed to kickstart fat loss, sharpen focus, and restore daily structure. This phase creates fast physical and mental wins to build belief and momentum.
How it works:
- 30–45 minute training sessions, 4–5x/week
- Simple, sustainable nutrition dialed to your lifestyle.
- Daily mindset and reflection exercises to hardwire discipline
- Weekly check-ins and group accountability
Example:
Ben dropped 14 pounds in his first 4 weeks—not just from workouts, but from getting his head in the game. “I finally felt like I was moving forward again,” he said.

Step 2) Forge Strength & Mental Dominance
What it is:
After laying the foundation, we shift into building genuine, lasting power. You’ll unlock our Strength & Confidence Blueprint, which is designed to help you train like a man with purpose and operate like a leader.
How it works:
- Progressive strength training that fits your time and goals
- Advanced nutrition protocols to fuel performance and recovery
- Mindset upgrades that help you eliminate excuses and lead from the front
- Performance tracking plus feedback loops so nothing gets left to chance.
Example:
Eric lost 20 pounds and said the most significant change was mental: “I don’t just feel stronger—I’m making better decisions across the board, even in high-pressure moments.”

Step 3) Dial In Peak Fuel & Lifestyle Performance
Most men stall here, but we go deeper. You’ll master the Peak Performance Fuel System, designed to optimize sleep, hormones, and energy while making your nutrition automatic and sustainable.
How it works:
- Simple meal-building tools so you never “fall off” again
- Recovery routines to reduce burnout and improve sleep
- Strategic habits to support energy, testosterone, and mood
- Custom adjustments for high-stress schedules and travel
Example:
Ray reversed his Type 2 diabetes and got off all meds—not with extremes, but with smart, sustainable changes. “This saved my life,” he said.

Now we shift from transformation to integration. Using the Life Balance Masterplan and Sustainable Success Framework, we help you embed this lifestyle into your identity, so you stay consistent for life, not just 90 days.
How it works:
- Weekly planning systems to keep fitness and life aligned
- Tools to lead your family, team, and mission with clarity
- Long-term tracking systems + exit strategy for independence
- Ongoing access to the HEM Brotherhood for support and accountability
Example:
Chris Kombo said, “For the first time, this feels permanent. I’ve built real momentum, and now it’s just who I am.”
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Three Reasons Why the Highly Effective Man System Works (When Everything Else Hasn’t)
- It’s built for real life, not fantasy routines.
Most programs expect you to train like a pro athlete or eat like a monk. This system is designed for busy men with families, businesses, and real responsibilities. It works because it’s sustainable, efficient, and made to win in the chaos of everyday life. - It’s not motivation-based—it’s identity-based.
Motivation fades. That’s why we focus on rewiring your mindset, routines, and identity so that discipline becomes automatic. We don’t just change your body—we help you become the kind of man who never “starts over” again. - It’s proven, repeatable, and backed by results.
This isn’t theory or recycled advice. It’s the system I used to walk onto a D1 football team at 33, and clients like Ben, Ray, and Chris have used to drop weight, build muscle, reverse chronic issues, and reclaim their edge.
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Still Wondering If This Works?
“I lost the weight, but what I really gained was control, confidence, and clarity.”
Nearly every man says that after going through The Highly Effective Man System.







Every one of these men started from zero... but they found a system that worked, reignited their fire, and reclaimed the ability to lead themselves with purpose.
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These are just a handful of the many transformations we’ve seen. And the best part? They’re repeatable.
You're next—if you’re ready.
The Best Part? The Highly Effective Man System is Simple, Sustainable, and Built for Real Life.
You don’t need 2-hour workouts, strict diets, or perfect conditions.
You don’t need to “start over” every time life gets busy.
And you definitely don’t need to figure it out alone.
Once you plug into The Highly Effective Man System, you get everything you need to build elite fitness, unshakable mindset, and lasting confidence—in just 30–45 minutes a day.
This system has helped men drop 30+ pounds, reverse chronic health issues, and finally become the man they were meant to be—without sacrificing family, career, or purpose.
It’s proven. It’s structured. And it works.
For the men who commit, the transformation isn’t just possible—it’s predictable.
DISCLAIMER:
I have to be straight with you—results like this aren’t typical.
I’ve been training, coaching, and competing at a high level for over two decades—13 years as a Navy SEAL, playing Division 1 football at 33, and now serving as a firefighter and life coach. The systems I’ve built come from years of experience, testing, and refinement.
Most men who follow this program don’t drop 30 pounds overnight or reverse chronic conditions in a few weeks. But the ones who show up, follow the plan, and stay consistent see serious changes—physically, mentally, and emotionally.
If you’re ready to put in the work, I’ll give you the structure, support, and system to change your life. But I can’t do it for you.
Real transformation takes effort—and that’s exactly why it’s worth it.
Most men spend thousands over the years on programs that don’t stick. This system costs less than your worst month of wasted time, and delivers results you keep for life
You’ve Got Two Options From Here...
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Now that you know how the Highly Effective Man system works, what kind of results are possible, and have seen the proof, it’s decision time.
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Option 1: Go It Alone
You can try to piece it all together yourself.
You can keep hopping from workout to workout… trying new diets… watching more YouTube videos… and hoping something sticks this time.
It’s cheaper upfront, sure, but it’ll cost you time and energy and likely another 6–12 months of frustration, inconsistency, and stalled progress.
If that’s your path, I respect it. But be honest: how many times has that worked long-term?
Option 2: Join The Highly Effective Man System
Or… you can plug into a proven system that’s already helped men drop 20–30 pounds, reclaim their strength, and build discipline that sticks for life.
When you work with me and my team, we’ll walk you through every step:
âś” Build a personalized plan based on your goals, lifestyle, and schedule
âś” Guide you through weekly workouts, nutrition, and mindset training
✔ Hold you accountable and provide real feedback—so you don’t fall off again
✔ Plug you into a community of high-performing men who won’t let you quit
Yes, it’s an investment.
But it saves you years of wasted effort—and delivers results that last.
If you’re ready to reclaim your strength, energy, and confidence, this is your next step.

Meet Your Coach

Hi I'm JP Bolwahnn
Founder of The Highly Effective Man System.
13-Year Navy SEAL Veteran | Firefighter | Life & Fitness Coach
I became a Navy SEAL at 19, served in war zones worldwide, and later walked onto a Division 1 college football team at 33—while most men my age were “retiring” from hard things. I didn’t stop there.
I’ve competed internationally in rugby, coached thousands of men through life and fitness transformations, and, at 43, became a firefighter because I missed serving alongside warriors.
I’ve been where a lot of men find themselves:
Physically off track. Mentally burned out. Searching for more—but not sure where to begin.
That’s why I built this system.
Not just to get you ripped. Not just to help you eat better.
But to help you become the kind of man who leads, lasts, and lives purposefully—at home, work, and life.
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If you’re ready to show up and put in the work, I’ll meet you there with a plan, a standard, and a fire to push you further than you thought possible.
Let’s go!
The 90-Day Unbreakable Commitment Guarantee
I don’t just believe in this system... I live it. And I’ve seen it work time and time again for men just like you.
So here’s the deal:
If you show up, follow the plan, complete the check-ins, and do the work for 90 days, you still don’t feel stronger, leaner, more focused, and more in control of your life…
I’ll refund your investment AND pay for your next coaching program.
That’s right—I’ll cover the cost and personally fund whatever program you think will finally get you the results you’re looking for.
Why?
Because I know this works.
And if you bring your full effort, you won’t just get results—you’ll experience a permanent shift in how you operate as a man.
No risk. No excuses. Just results.
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Get Your FREE Copy of
The Highly Effective Man Blueprint™
The 5-rule system used by Navy SEALs, athletes, and high-performing men to rebuild strength, discipline, and purpose—no matter how far off track you’ve fallen.
Inside this free PDF, you'll discover:
✅ The exact 5 rules I used to rebuild my body, sharpen my mindset, and lead with purpose—after the SEAL Teams, football, and firefighting
âś… Why most men stay stuck (and the mental shift that instantly breaks that pattern)
âś… A complete breakdown of how to build a Warrior Body, operate with Mental Authority, and forge a mission bigger than yourself
📩 Delivered instantly as a free PDF by JP Bolwahnn — 13-Year Navy SEAL, Firefighter, and High-Performance Coach.
No fluff. No calls. Just the framework.